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Docs/Marketing/Subscriber Management

Subscriber Management

View and manage your email and SMS subscriber list.

Updated 2026-06-01

Subscriber analytics and management are at Reports → Subscriber Reports (route /subscriber-reports). Customers subscribe via the storefront footer form.

Subscriber metrics

  • Total active email and SMS subscribers.
  • New subscribers in the selected period.
  • Unsubscribes and net growth.
  • Per-campaign open and click rates.

Sending broadcasts

SMS broadcasts require Twilio (or a supported Indian provider) connected under Integrations → Twilio. Email broadcasts use your configured email sender. Create a broadcast from the subscriber reports page.

⚠️Unsubscribe compliance: Every broadcast includes an unsubscribe link automatically. Do not manually re-add opted-out subscribers — this violates TRAI and CAN-SPAM regulations.
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